Products that care for curls
Hear from our Curlkind Community
"Of all the haircare products I've used, the Embrace duo has been the best at making my wavy hair feel clean and soft."
Leon, Amsterdam
Embrace your Curl Type
Discover how most of us have a hair story and a curl type
Our Curl Story
Our Founder
Our founder has a curly hair story of her own.
Read up on the journey to embrace.
Our Ingredients
We’re experts at combining the best curl kind
ingredients for healthy curls you’ll love.
